Management Research News: Volume 16 Issue 7
Table of contents
PRICING FOR PROFIT
Dick Lancioni, John GattornaPrice planning is one of the most overlooked areas in marketing. Traditionally, emphasis is placed on product development, advertising strategy and distribution channel formation…
Corporate Executives Express Need for Better Communication Between the Business World and Academia
Shirley H. Tucker, Sara A. Hart, Mitchell J. MuehsamThe increase in multinational companies and the rising level of global interdependency has brought to light the crucial need of producing business graduates who can successfully…
FACTORS THAT BIAS EMPLOYEE PERFORMANCE APPRAISALS
Francis X. Gibbons, Brian H. KleinerThe fair evaluation of employees is crucial to the well being of the organisation, the manager and the employee. This article looks at four factors that have been shown to bias…
WHAT'S WRONG WITH MBA RANKING SURVEYS?
Martin Schatz, Roy E. CrummerThe ranking of business schools has been a controversial subject for a number of years. It is only recently, however, that they have become popular and generally accepted. The…
LABOUR RELATIONS IN HUNGARY: MANAGERIAL IMPLICATIONS FOR WESTERN INVESTORS
Piotr Chelminski, John K.S. ChongLocated in the heart of Europe, with a population of about 10.5 million people, Hungary is sometimes referred to as a jewel on the East European crown—at least, as far as…