Citation
Carnall, C.A. (1998), "Strategic Change", Work Study, Vol. 47 No. 2, pp. 67-68. https://doi.org/10.1108/ws.1998.47.2.67.3
Publisher
:Emerald Group Publishing Limited
There seems to be an increasing trend for multiple authorship of academic and business texts. This is either good in that it brings together a range of expert thinking in one convenient package, or bad because it brings together a set of writers who don’t have the ideas to generate a complete book of their own. In this case, it is the former ‐ the contributors and their contributions are of a high order. Variable ‐ but generally readable and thought‐provoking. Strategic planning is an area that has had some “bad press” over the last few years, centred around the issue of whether it is possible to create strategic plans in a highly volatile environment. This book answers some of the problems ‐ and reminds us that strategic planning is a process, and can be made adaptive and flexible. What is important is that we understand the environment, and the nature of our own organisation, its ability to adapt and its willingness to do so. Strategic change is the marshalling of the various change components to move towards a clearly identified position. The book looks at particular change methodologies and supporting agents (such as IT) and ends up as a pretty comprehensive examination of the change process, worthy of a place on the bookshelf of many an MBA student and practising manager.