The intelligence alchemy and the twenty-first century organization

Citation

Maguire, S. (2010), "The intelligence alchemy and the twenty-first century organization", Strategic Direction, Vol. 26 No. 3. https://doi.org/10.1108/sd.2010.05626cad.002

The intelligence alchemy and the twenty-first century organization

Article Type: Abstracts From: Strategic Direction, Volume 26, Issue 3

Maguire S., Ojiako U., Robson I.Strategic Change (UK), May 2009, Vol. 18 Nos 3/4, Start page: 125, No. of pages: 15

Purpose – Describes how global firms manage organizational intelligence to gain strategic competitive advantage. Design/methodology/approach – Reviews challenges facing some various well-known brands in adapting to change by good corporate intelligence, and how some firms have achieved creation of this “intelligence alchemy”. Explores the nature and context of organizational intelligence, including three interpretations of the concept and major challenges to attaining it, which justifies the view of intelligence management as the new alchemy of the twenty-first century company. Describes a case study of the business intelligence structure at an organization (Organization “X”).Article type: Conceptual paperISSN: 1086-1718Reference: 38AY151

Keywords: Information management