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To be a cyborg or not: exploring the mechanisms between digital literacy and neural implant acceptance

Kerem Toker (Department of Health Management, Bezmialem Vakif University, Istanbul, Turkey)
Mine Afacan Fındıklı (Department of Business Administration, Istinye University, Istanbul, Turkey)
Zekiye İrem Gözübol (Department of Health Management, Bezmialem Vakif University, Istanbul, Turkey)
Ali̇ Görener (Department of Business Administration, Istanbul Commerce University, Istanbul, Turkey)

Kybernetes

ISSN: 0368-492X

Article publication date: 20 October 2023

175

Abstract

Purpose

This research aims to reveal the working principles of the decision mechanism that affects the use of neural implant acceptance and to discuss the leading role of digital literacy in this mechanism. In addition, it aimed to examine the theoretical connections of the research model with the conservation of resources (COR) and technology acceptance model (TAM) theories in the discussion.

Design/methodology/approach

The authors collected data from 300 individuals in an organization operating in the health sector and analyzed the data in the Smart Partial Least Squares (PLS) 3.3.3. This way, the authors determined the relationships between the variables, the path coefficients and the significance levels.

Findings

The study has found that strong digital literacy skills are linked to positive emotions and attitudes. Additionally, maintaining a positive mindset can improve one's understanding of ethics. Ethical attitudes and positive emotions can also increase the likelihood of adopting neural implants. Therefore, it is crucial to consider both technical and ethical concerns and emotions when deciding whether to use neural implants.

Originality/value

The research results determined the links between the cognitive, emotional and ethical factors in the cyborgization process of the employees and gave original insights to the managers and employees.

Highlights

  1. Determination of antecedents that affect individuals' acceptance of neural implant use.

  2. Application to 300 individuals working in a health organization.

  3. Path analysis using the least squares method via Smart PLS 3.3.3

  4. Significant path coefficients among digital literacy, positive emotions, attitude, ethical understanding and acceptance of neural implant use.

Keywords

Citation

Toker, K., Afacan Fındıklı, M., Gözübol, Z.İ. and Görener, A. (2023), "To be a cyborg or not: exploring the mechanisms between digital literacy and neural implant acceptance", Kybernetes, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/K-07-2023-1297

Publisher

:

Emerald Publishing Limited

Copyright © 2023, Emerald Publishing Limited

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