Strategic partnership development in small and medium sized tourism enterprises
Peter W. Williams
(Director Centre for Tourism Policy and Research Faculty of Applied Science Simon Fraser University Burnaby, British Columbia Canada V5A 156)
421
Abstract
Increasingly there has been a blurring of the boundaries between competition and cooperation in many sectors of the global economy. This trend has not escaped the tourism industry. Indeed, numerous examples exist where major players in the transportation, accomodation, and telecommunications sectors have joined forces.
Keywords
Citation
Williams, P.W. (1999), "Strategic partnership development in small and medium sized tourism enterprises", The Tourist Review, Vol. 54 No. 4, pp. 20-35. https://doi.org/10.1108/eb058319
Publisher
:MCB UP Ltd
Copyright © 1999, MCB UP Limited