Cultural heritage as tourism product

Abstract

The tourism product has been described as the amalgam of all activities, involved in by a tourist in the process of his journey. In his own words, David Jeffries described the tourist product as a “Tourist Package” which includes attractions, facilities, transportation etc. Supporting this opinion, Medlik and Middleton described a tourism product as a “complete experience from the time the tourist leaves home to the time he returns to it”. But analysing further a tourism product, one tends to equate it with the normal industrial product, such as electronic appliances or even a loaf of bread which necessity of man demands.

Citation

Adejuvvon, F.J. (1985), "Cultural heritage as tourism product", The Tourist Review, Vol. 40 No. 1, pp. 19-21. https://doi.org/10.1108/eb057916