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Convincing management to think future

Jay S. Mendell

Planning Review

ISSN: 0094-064X

Article publication date: 1 March 1977

33

Abstract

There is almost unanimous agreement among futurists that without strong support from the top of the organization, a futures group cannot survive. But it is difficult to enlist top management's support for futurism: tunnel vision and shortsightedness (the antitheses of futurist thinking), carefully managed and nurtured, have, in the past, been forces propelling executives to the top.

Citation

Mendell, J.S. (1977), "Convincing management to think future", Planning Review, Vol. 5 No. 3, pp. 30-32. https://doi.org/10.1108/eb053806

Publisher

:

MCB UP Ltd

Copyright © 1977, MCB UP Limited

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