RESEARCH FOR SMALL FIRMS
Abstract
I should like to set the scene by giving you an outline of that part of B.I.S.R.A. (British Iron and Steel Research Association) organization with which I am connected, as this will explain the scope and depth of our interests in the small‐firm field and provide a background against which the later part of the talk will be more easily understood. I also intend to stop in time to deal with questions, or indeed to hear views from the floor, because, as you will hear, one of the principles I shall put to you is that formal lecturing and presentation of reports is, in our small‐firm world, less effective than discussion as a means of presenting ideas.
Citation
KINGTON, C.N. (1956), "RESEARCH FOR SMALL FIRMS", Aslib Proceedings, Vol. 8 No. 3, pp. 143-154. https://doi.org/10.1108/eb049589
Publisher
:MCB UP Ltd
Copyright © 1956, MCB UP Limited