Microsoft futures

Abstract

In the ‘old days’, throughout the 1970s and early 1980s, the adage in the IT industry used to be ‘Nobody ever gets fired for buying IBM’. IBM would sell complete solutions, hardware and software (operating systems and applications) to meet all needs. These days it is more likely to be ‘Nobody ever gets fired for buying Microsoft’. Microsoft do not sell complete solutions. The only hardware they currently sell are ergonomic keyboards, mice and game accessories. Their dominance comes solely from their software.

Citation

Poulter, A. (1997), "Microsoft futures", VINE, Vol. 27 No. 4, pp. 64-69. https://doi.org/10.1108/eb040658