CRACKING THE COLLABORATION CODE

Abstract

Collaborative commerce—the practical face of e‐business today—yields huge payoffs for those who do it well. The trouble is, most don't. Five steps will help close the gap.

Citation

Gossain, S. (2002), "CRACKING THE COLLABORATION CODE", Journal of Business Strategy, Vol. 23 No. 6, pp. 20-25. https://doi.org/10.1108/eb040282