To read this content please select one of the options below:

LINKING WEB SALES

Journal of Business Strategy

ISSN: 0275-6668

Article publication date: 1 January 2000

Downloads

80

Abstract

Back when the Web was new, Lucent Direct saw how to fit a new sales channel into an existing business model.

Citation

(2000), "LINKING WEB SALES", Journal of Business Strategy, Vol. 21 No. 1, pp. 28-33. https://doi.org/10.1108/eb040056

Publisher

:

MCB UP Ltd

Copyright © 2000, MCB UP Limited

Related articles