Real Time Strategy: The Secret Formula

Abstract

From the dawn of recorded business history, there has been a “secret formula” that every successful business leader has followed. Those who didn't know the formula, or those who chose to ignore it, were doomed to failure. That formula is, of course:

Citation

Oliver, R.W. (1999), "Real Time Strategy: The Secret Formula", Journal of Business Strategy, Vol. 20 No. 4, pp. 7-8. https://doi.org/10.1108/eb040011