THE RULES OF THE GAME
Abstract
To make the most of their intellectual assets, companies must have a solid implementation strategy.
Citation
Trussler, S. (1998), "THE RULES OF THE GAME", Journal of Business Strategy, Vol. 19 No. 1, pp. 16-19. https://doi.org/10.1108/eb039904
Publisher
:MCB UP Ltd
Copyright © 1998, MCB UP Limited