To read this content please select one of the options below:

(excl. tax) 30 days to view and download

CLIPPINGS

Journal of Business Strategy

ISSN: 0275-6668

Article publication date: 1 April 1996

21

Abstract

Don't play by the dominant competitive rules of your industry. Invent your own and make others follow you.

Citation

(1996), "CLIPPINGS", Journal of Business Strategy, Vol. 17 No. 4, pp. 10-12. https://doi.org/10.1108/eb039788

Publisher

:

MCB UP Ltd

Copyright © 1996, MCB UP Limited

Related articles