CLIPPINGS

Abstract

Be careful about using the latest buzzwords when communicating with employee groups around the globe. Asian workers, for instance, like to be asked to “align” with the company's goals. American workers bridle at the thought of being “aligned.” They would rather be asked to be “attuned.”

Citation

(1995), "CLIPPINGS", Journal of Business Strategy, Vol. 16 No. 4, pp. 11-15. https://doi.org/10.1108/eb039706