Planning Theory: Sun Tzu and Machiavelli On Strategy
Abstract
Why waste time and money on modern consultants when you can go right to the source? Sun Tzu and Machiavelli, those seers of old, had a lot to say on strategic planning, and much of still holds true.
Citation
Boar, B. (1995), "Planning Theory: Sun Tzu and Machiavelli On Strategy", Journal of Business Strategy, Vol. 16 No. 1, pp. 16-18. https://doi.org/10.1108/eb039675
Publisher
:MCB UP Ltd
Copyright © 1995, MCB UP Limited