Initiating Basic Strategic Change

Abstract

In the history of most corporations, strategic change is a slow, evolutionary process. Strategic planning is useful primarily to facilitate a successful adjustment of operations and resources to a changing environment.

Citation

LAUENSTEIN, M. (1981), "Initiating Basic Strategic Change", Journal of Business Strategy, Vol. 2 No. 2, pp. 82-84. https://doi.org/10.1108/eb038939