Death of a Snake‐Oil Salesman. The Demise of the Corporate Life‐Cycle
Abstract
The title of this paper comes from Arthur Miller's play “Death of a Salesman” and from a comment made to me by a colleague at a management development event for a major UK company, “Oh God Heather, not another snake oil salesman”: a reference to the patent medicine for cultural transformation which was being offered. (“Snake‐oil salesman” is an America term for a peddler of medicinal remedies with no therapeutic value other than the psychosomatic).
Citation
Höpfl, H. (1992), "Death of a Snake‐Oil Salesman. The Demise of the Corporate Life‐Cycle", Management Research News, Vol. 15 No. 5/6, pp. 34-35. https://doi.org/10.1108/eb028228
Publisher
:MCB UP Ltd
Copyright © 1992, MCB UP Limited