Cartoon Crazy?
International Journal of Advertising and Marketing to Children
ISSN: 1464-6676
Article publication date: 1 March 1999
Abstract
The Independent Television Commission (ITC) regulates all commercial television in the UK, with the exception of S4C in Wales. Where the younger audience is concerned, it has a special duty to ensure that “material unsuitable for children must not be broadcast at times when large numbers of children may be expected to be watching”.
Keywords
Citation
Sancho‐Aldridge, J. and Karet, N. (1999), "Cartoon Crazy?", International Journal of Advertising and Marketing to Children, Vol. 1 No. 3, pp. 239-248. https://doi.org/10.1108/eb027616
Publisher
:MCB UP Ltd
Copyright © 1999, MCB UP Limited