Breaking the code: Merchandise marking in retail pharmacies

Abstract

For some time the pharmacy sector has been in the unusual position of having two codes at its disposal — the standard EAN code and its own Pharmacists Interface Product (PIP) code. The latter has been used by independent chemists and especially members of the NPU. Now Boots has decided to “go EAN”. Gil Jones discusses the implications of this decision for the pharmacy sector.

Citation

Jones, G. (1984), "Breaking the code: Merchandise marking in retail pharmacies", Retail and Distribution Management, Vol. 12 No. 4, pp. 17-19. https://doi.org/10.1108/eb018235