Cash Recycling in Distribution

Abstract

The product portfolio and product life cycle concepts are not recent in management education. Indeed the product life cycle has been around for some considerable time and the product portfolio concept of a range of products at various stages of their respective life cycles with differential market share and growth rate values has been implicit in many companies' policies for some time.

Citation

Walters, D. (1975), "Cash Recycling in Distribution", International Journal of Physical Distribution, Vol. 5 No. 3, pp. 176-182. https://doi.org/10.1108/eb014342