DISCRIMINATORY FREIGHT PRICING AND MARKET DEVELOPMENT
International Journal of Physical Distribution
ISSN: 0020-7527
Article publication date: 1 February 1973
Abstract
Customer location is a market‐limiting factor for the great majority of manufacturers. Under any full‐cost pricing system, companies are at their most competitive on their own doorstep and their appeal to the consumer diminishes as both the buyer's distance from the plant and the delivered price of products increase. For heavy industrial goods with a low value to weight ratio this is particularly true. The geography of actual and potential markets determines to a great extent the delivered price at which a firm is able to offer its products for sale and, as a consequence, the degree to which any particular market is exploitable.
Citation
Mason, R.S. (1973), "DISCRIMINATORY FREIGHT PRICING AND MARKET DEVELOPMENT", International Journal of Physical Distribution, Vol. 3 No. 5, pp. 302-311. https://doi.org/10.1108/eb014286
Publisher
:MCB UP Ltd
Copyright © 1973, MCB UP Limited