Abstract
Purpose
This paper develops a theoretical model that analyzes the decision problem the landowner has to face between the construction of second homes and hotels. The starting point implies verifying that for a given tourist destination, the land available for the construction of accommodation is limited. For this reason, when choosing between building second homes or building hotels, many factors influence the decision model. The theoretical mechanism generalizes the model introduced in Brida and Boffa (2010) and is based on a four-stage sequential game with four players. From the results of the model, the authors conclude that it is optimal from the social point of view both to build a hotel and to build a second home because both generate added value during the year. For this reason, the construction of second homes should be taken into account in the planning policy of the tourist destination. This arises from considering that second homes, as they remain occupied all year like hotels, in certain tourist destinations, do not generate seasonality.
Keywords
Citation
Posadas, V., Brida, J.G. and Alonsopérez, M.J. (2023), "Hotels, second homes and destination planning policies: a sequential game model", Tourism Critiques, Vol. 4 No. 1/2, pp. 2-14. https://doi.org/10.1108/TRC-07-2022-0016
Publisher
:Emerald Publishing Limited
Copyright © 2023, Valeria Posadas, Juan Gabriel Brida and María José Alonsopérez.
License
Published in Tourism Critiques: Practice and Theory. Published by Emerald Publishing Limited. This article is published under the Creative Commons Attribution (CC BY 4.0) licence. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode
1. Introduction
In recent decades, the number of second homes has increased [1] and the academic interest in this topic, which has its origins mainly in the Nordic countries and Canada (Hall and Müller, 2018) (Alonsopérez et al., 2022). Likewise, the number of publications has increased since 2004 (Hall, 2014), with geographical expansion in countries such as China, Iran, Latin America, Malaysia and South Africa. Both terms, second home and tourism, have been widely analyzed because of the destination, the increase in the number of visitors and the generation of new development opportunities due to the migration of retired and active people looking for a new place and lifestyle. Therefore, it is necessary to understand the influences and long-term effects of second homes and mobility in tourist destinations (Alonsopérez et al., 2022).
A recent study carried out by Alonsopérez et al. (2022) of 982 papers obtained from the Scopus database from 1974 to 2020 highlights 66 papers through a systematic literature review. Of these 66 papers, 12 are research studies on the economic impact of second homes, and 9 are studies on planning and policy issues. Müller (2020) states that “economic aspects of second-home tourism have not been properly scrutinized for quite a while, and the impact of second-home tourism on property markets and national economies are poorly understood. Similar claims can be made regarding the nexus of demographic development and second homes. Big data covering second-home owners’ mobilities, expenses, and experiences further opens up new, exciting research opportunities. Furthermore, commercial uses of second homes and new forms of second-home tourism, such as home exchange, have not been sufficiently addressed” (Müller, 2020; Alonsopérez et al., 2022). Second homes are usually seen as drivers of local development of tourist destinations. Though, they also produce negative effects in multiple dimensions, such as limits on the availability of housing and its prices (Adamiak, 2015; Alonsopérez et al., 2022). Concerning the economic impacts of second homes, the existing literature mostly uses an empirical approach, where several countries have studied the subject by implementing different methodologies, such as econometric methods and models based on national accounting, among others, with applications at national and local levels (Alonsopérez et al., 2022).
The economic effects of holiday tourism on residential tourism have been evaluated in Spain. This study noticed that there is no difference between both tourism models. This result contradicts the beliefs of holiday destinations perform economically better than residential ones (Perles Ribes et al., 2018; Alonsopérez et al., 2022). Also, a study in Turkey has revealed that buying a second home could be regarded as tourists’ satisfaction of staying in the tourist destination. In addition, the most substantial economic effects of second homes tourism on the destination are buying or renting property, spending on renovation and maintenance and paying taxes (Özyurt et al., 2018; Alonsopérez et al., 2022). Geographical mapping of second homes was created in Sweden, and some scholars indicate that it would be very remarkable to perform research on socio-economic differences between second-home owners using second-home landscapes. These authors also propose some questions: does income inequality transfer over to the second home’s landscapes? And how does this affect the destinations for second homes tourism? (Back and Marjavaara, 2017; Alonsopérez et al., 2022).
Kauppila (2020) analyzed the regional economic impact of tourism leisure activities in Hyrynsalmo, Kuhmo, Sotkamo and Suomussalmi, in Finland. Defining regional economic outputs as: direct tourism income, intermediate tourism income and expenditure, direct tourism employment, direct wage income and direct wage tax income. Results revealed that except for property management and maintenance, leisure accommodation offers not many opportunities for new enterprise activities. As an alternative, leisure residents used long-term services, which in turn supported local industries and sustained local development and growth, generating cash flows to local companies, employment and tax revenues (Alonsopérez et al., 2022). Czarnecki et al. (2021) analyzed the economic impact of second-home owners’ expenditure on local food in Nordic countries. The authors found that the availability and accessibility of local food, as well as the behaviors of second-home owners, shape their expenditure patterns (Alonsopérez et al., 2022).
Research in Spain estimated a hedonic prices model that was used for apartments for rent on the coastline. The results prove the relevance of the determinants, such as tourism competitiveness and online reputation, as future determinants of prices (Perles Ribes et al., 2018; Alonsopérez et al., 2022). An investigation in Croatia studies second homes expansion and local socio-economic development relation by linear regression analysis. The results imply that the density of second homes is positively related to several local socio-economic development indicators and to local economic growth (Miletić et al., 2018; Alonsopérez et al., 2022). Research in Switzerland about the dynamics of the formation and the evolution of property prices in the Alps destinations revealed that foreign customers and the increase in prices are linked. Consequently, the residents must move properties to find a primary house (Scaglione, 2008; Alonsopérez et al., 2022).
The indiscernible population of second-home owners produces an effect that is necessary to consider from a planning viewpoint (Back and Marjavaara, 2017; Alonsopérez et al., 2022). Some cases are the Swiss Alps, where more than half of houses are second homes. The popular initiative “Stop the endless construction of second homes” took place in the region to limit the growth of second homes in a municipality (Gerber and Tanner, 2018; Alonsopérez et al., 2022). In the Nature Reserve “Deliblato Sands,” Serbia, the unplanned building of weekend homes created difficulties, indicating that spatial restorations and protection concepts should be studied (Vesić, 2017; Alonsopérez et al., 2022). Congestion tourist destinations in Iceland are another illustration of how the expansion of infrastructure and services must be well-managed (Saebórsdottir et al., 2019; Alonsopérez et al., 2022).
The varied ecological zone inhabited by second homes in Poland demonstrates the necessity for a comprehensive planning procedure (Soszyński et al., 2017; Alonsopérez et al., 2022). In San Carlos de Bariloche, Argentina, certain properties of this tourist city were detected and might encourage the building of an urban model for Latin American tourist cities (Medina and Niembro, 2020; Alonsopérez et al., 2022). In Europe, second homes tourism has been in debate by tourist specialists, real estate agents and politicians in both Mediterranean countries and Alpine destinations, where policy dealings on the land arrangement, management at multi-level governance and cross-sectorial links are essential to have sustainable development (Brida et al., 2009; Alonsopérez et al., 2022).
In Turkey throughout the 2000s, legal barriers to foreign investment were eliminated increasing the demand for second homes. The conditions for the locational preferences of building were examined, ranking them corresponding to their importance (Öztürk and Türk, 2021; Alonsopérez et al., 2022). Finally, the influences on community housing markets and the administration efforts by local planning authorities rely on the framework when it happens to expansion, housing demand and influences on residents’ entry to housing (Back, 2021; Alonsopérez et al., 2022).
Theoretical studies of second home tourism are very scarce and, in general, are related to agents’ behavior analysis using game theory and general equilibrium models (Alonsopérez et al., 2022). In this way, a study develops a theoretical model in which the government of a tourist destination must choose how to allocate the land between second homes or hotels. The government minimizes a loss function by measuring the loss of political agreement, and the final decision was made by measuring the welfare consequences of the policy implications (Candela et al., 2007; Alonsopérez et al., 2022). Also, an investigation analyzes the impact of a correct valuation of the opportunity costs in individual decisions and social welfare. Using a partial equilibrium model, the authors demonstrate that the valuation of social welfare is related to the definition of individual opportunity costs and implies that a free market of vacation homes is the best system to achieve the maximum social welfare (Brida et al., 2007; Alonsopérez et al., 2022).
This article develops a theoretical model that assesses the existing decision problem between the second home and hotels built. The starting point implies verifying that for a given tourist destination, the land available for accommodation building is limited. For this reason, when choosing between building second homes or hotels, there are many factors to consider in the decision model (Brida and Boffa, 2010). The theoretical mechanism generalizes the model introduced in Brida and Boffa (2010) and is based on a four-stage sequential game with four players. First, the landowner of a tourist destination must decide whether to build a hotel or a second home (Brida and Boffa, 2010). Therefore, he compares the benefit that obtains from each of the alternatives. Second, if he builds the hotel, he sells it to a second agent who is a profit-maximizing company (Brida and Boffa, 2010). If he builds a second home, he will sell it to an individual, a third agent, who will use it for vacations or rent it to a tourist (fourth agent), depending on the preferred season of the second home owner. Being a profit-maximizing landowner, he compares the willingness to pay of the two types of buyers (Brida and Boffa, 2010). If the hotel owner is willing to pay more than the individual who aspires to buy a second home, then the landowner builds a hotel and sells it to this entrepreneur (Brida and Boffa, 2010). If the private individual is willing to pay more than the entrepreneur, then the landowner builds a residence and sells it to the private individual (Brida and Boffa, 2010). Third, the individual rents the second home in high season or low season and uses it for vacations if he does not rent it in his preferred season. Finally, tourists make their consumption decisions (Brida and Boffa, 2010). They choose to enjoy the tourist destination by renting a hotel room, a second residence or using their second residence if they are owners, both in high season and in low season, depending on their preference.
The results of the model suggest a single equilibrium price for hotel room (Brida and Boffa, 2010) and second residence rents (which are assumed to be equal by simplification) and equal to the individual tourist’s valuation of spending time in the tourist destination, both in high season and in low season (Brida and Boffa, 2010). The model developed by Brida and Boffa (2010) was carried out for the city of Bolzano in Italy, where the second homes building is prohibited due to the seasonality it generates. In this tourist destination, second homes remain empty in the low season because the owners only stay in the high season and do not rent them to other tourists. Also, the construction of hotels is encouraged because it is considered that it does not generate seasonality as rooms are rented all year (Brida and Boffa, 2010).
Unlike what was stated in Brida and Boffa (2010), we observed that second homes do not remain empty in the low season, which coincides with what happens in several tourist destinations. Consequently, the tourist destination in the low season does not give up the potential income generated by the tourist lateral activities, understanding these as restaurant services and other businesses of the destination. Another consequence of considering that second homes do not remain empty in the low season is related to the well-being results of the model. The total welfare, generated by the construction of second homes, includes the added value that the tourist introduces in the tourist destination through the consumption of the services offered by the lateral activities (Brida and Boffa, 2010) both in high season and in low season. The total welfare generated when the hotel is built results from the aggregation of the price paid by the company that buys the hotel (equivalent to the value of the hotel obtained by the consumer, fully extracted by the hotel owner) and the added value introduced into the economy (Brida and Boffa, 2010), both in high season and low season. This result, contrary to what is suggested by Brida and Boffa (2010), is equivalent when the hotel owner also owns the lateral activities. Consequently, the maximization of aggregate welfare coincides both with the maximization of the integrated owner and with the maximization of the owner who does not own the lateral activities of the tourist destination.
2. Analytical framework
The model consists of four agents. First, the landowner (profit maximizer) of a tourist destination (D) must decide whether to build a hotel or a second home (both with only one room) (Brida and Boffa, 2010). The landowner compares the benefit that he obtains from each of the alternatives. So, if he builds the hotel, he sells it to a second agent who is a profit-maximizing company (H) (Brida and Boffa, 2010). If he builds a house, he will sell it to an individual (F) who uses it as a second home for vacations (Brida and Boffa, 2010) or rents it to a tourist (T).
Being the landowner, a profit-maximizing agent, he compares the willingness to pay of the two types of buyers (Brida and Boffa, 2010). If H is willing to pay more than F, then D builds a hotel and sells it to H (Brida and Boffa, 2010). In turn, if F is willing to pay more than H then D builds a residence and sells it to F (Brida and Boffa, 2010). For simplicity, it is not considered the tourists who already have a second home, and therefore, will not get any profit from building a hotel or a new second home (Brida and Boffa, 2010). In each given period, the hotel room and the house report the same utility to tourists (Brida and Boffa, 2010). The tourist utility function is defined as follows:
Being
On the other hand, it is considered that individuals are risk-neutral and that the tourist destination has a mass of b beds (Brida and Boffa, 2010). The game takes place in four stages. First, D chooses whether to build a hotel or a second home (Brida and Boffa, 2010). Second, D sells the property he decided to build to H or F (Brida and Boffa, 2010). Then F rents the second home in high season or low season to T and uses it for vacations (Brida and Boffa, 2010) if he does not rent it. Finally, tourists make their consumption decisions. They choose to enjoy the tourist destination by renting a hotel room, a second residence (Brida and Boffa, 2010) or using their second residence if they are owners, both in high season and in low season, depending on their preference. The hotel room can accommodate at least two tourists: one in the low season and one in the high season (Brida and Boffa, 2010). After the game, the residual value is zero (Brida and Boffa, 2010). Note that both the price of the house and the price of the hotel are fixed, assuming the life cycle of two periods of the game (Brida and Boffa, 2010). The second home can accommodate a tourist per season and one can be the owner if it is not rented. A perfectly homogeneous mass
Likewise, consumers who prefer the high season do not prefer the low season and vice versa. This is reflected empirically (Meidan, 1984; Spencer and Holecek, 2007; Brida and Boffa, 2010).
In addition, it is assumed that
3. Results: equilibrium characterization
Builder D sells the unit to the party that values it the most and is, therefore, willing to pay more (Brida and Boffa, 2010). As the market for hotels and second homes is competitive, the valuation of each party’s unit is equivalent to the expected profit flow of the unit for
In our model, the consumer prefers to buy a second home than to rent a hotel room (Brida and Boffa, 2010) or rent a second home, only because it insures him from the risk of not finding an available place in the desired season (Brida and Boffa, 2010). In turn, the tourist has two options. On the one hand, he can reserve a hotel room (Brida and Boffa, 2010) or a second home from a third party where you find a place with probability
The consumer is willing to pay more when buying the second home, which gives him the certainty that he will enjoy the tourist destination (Brida and Boffa, 2010). Note that this is true whether the individual prefers the high season or the low season (Brida and Boffa, 2010). Therefore, the second home will be built if one of the following conditions is maintained (Brida and Boffa, 2010):
second home net value in the high season is greater or equal to the hotel net value in the low season. second home net value in high season is less or equal to hotel net value in high season.
Under the assumption
Under the Bertrand, Cournot and Collusion competition models, this is the only equilibrium (Brida and Boffa, 2010). To prove that it is the only equilibrium, we assume a different one (Brida and Boffa, 2010). If the equilibrium price is
The probability
From equations (1) and (2), we obtain the following:
A potential tourist in high season will buy the house if
Tourists in high season get the most value from second homes; therefore, they are willing to pay a higher price (Brida and Boffa, 2010). If the landowner decides to build the second home, he can charge
The hotel owner, on the other hand, given his pricing policy, makes a positive profit both in high season and low season (Brida and Boffa, 2010):
The second home owner achieves a profit (equal to income since the second home maintenance cost is normalized to zero) positive and equal to the utility of spending time in the tourist destination (Brida and Boffa, 2010), both in high and low seasons. Therefore, he obtains the highest possible value (Brida and Boffa, 2010) in both, renting the same in one or both seasons or enjoying his property, obtaining a profit for the rent equal to the following:
Equations (4) and (4a) imply that the maximum price that the hotel owner and the second home owner are willing to pay to acquire one of the two properties is given by
The landowner chooses the option that maximizes his profit (which is equal to income on the assumption that the cost has a zero value) (Brida and Boffa, 2010). Then he decides to build the second home if:
From equation (5), we obtain (5a):
This implies that the second home is built instead of the hotel if the difference in value between clients who have a preference for the high season and those who have a preference for the low season is substantial or if the probability of finding an available place in the tourist destination (
Finally, tourists’ utility maximization depends on the season they are in Brida and Boffa (2010):
Unlike what is stated in Brida and Boffa (2010), we observe that the second home does not remain empty in the low season. From this, it follows that the tourist destination in the low season does not give up the potential income generated by the tourist destination lateral activities.
4. Results: welfare
In this section, we analyze the total welfare effects of the two alternatives. The total welfare generated by the second home results from the aggregation of the landowner income (Brida and Boffa, 2010):
Remember that we are assuming that the landowner is part of the community (Brida and Boffa, 2010). If this is not literally true, it may still be that the local government is empowered to charge fees or taxes on the developer to retain hotel revenue within the community (Brida and Boffa, 2010). The total well-being generated by the second home built includes the added value (Brida and Boffa, 2010) both in high season and in low season; since the second home does not remain empty in low season, then it is:
The total welfare generated when the hotel is built results from the aggregation of the price paid by the company (or individual) that buys the hotel (equivalent to the value of the hotel obtained by the consumer fully extracted by the hotel owner),
Total profit maximization coincides with welfare maximization for an integrated owner (Brida and Boffa, 2010). So, an integrated property where the hotel owner also owns the lateral activities recognizes (and therefore internalizes) the externality and the extra added value generated by the hotel through the lateral activities in the low season. Then the maximization of aggregate welfare coincides with the maximization of the integrated owner (Brida and Boffa, 2010). In this case, the second residence is built if:
Comparing (5a) and (5a), we can appreciate that they are equivalent and that under integrated ownership, the hotel room is built with the same frequency as under fragmented ownership (unlike what Brida and Boffa (2010) establish). Consequently, the aggregate welfare maximization coincides both with the integrated owner maximization and with the fragmented owner maximization who does not own the lateral activities of the tourist destination. In addition, it is optimal from the social point of view both to build a hotel and to build a second home, because both generate added value in both seasons. Note that contrary to what is stated in Brida and Boffa (2010), this article does not consider that the second home remains empty in the low season; therefore, there are no negative externalities derived from seasonality caused by the economic activity decrease in low season. This is since second homes remain occupied throughout the year either by their owners or by tourists who rent them, depending on the preferences of each of these agents.
5. Conclusions
From the results, we conclude that it is optimal from the social point of view both to build a hotel and to build a second home because both generate added value during both seasons. Note that since this model does not consider that the second home remains empty in the low season, there are no negative externalities derived from seasonality caused by the decrease in the level of economic activity in the low season. This is because second homes remain occupied throughout the year either by their owners or by tourists who rent them, depending on the preferences of each of these agents.
About the implications of economic policy, the results of the model suggest that the construction of second homes should be taken into account in the planning policy of the tourist destination. This arises from considering that second homes, as they remain occupied throughout the year like hotels, in certain tourist destinations, do not generate seasonality.
This model, from an economic theory approach applied to tourism, has limitations. These are derived from the simplifying and, therefore, unrealistic assumptions that must be made for the development of the theoretical model, such as the rationality of economic agents. Another restriction of this model is that it only applies to tourist destinations with year-round tourism. Likewise, it has the limitation that it only studies the possibility of generating added value for hotels and second homes in this type of destinations with year-round tourism and therefore does not focus on other phenomena such as investment.
Future lines of research may emerge from this article, such as the impacts on local economic development of a policy that encourages the land assignment in the destination planning. Likewise, the impact on the generation of direct and indirect employment by hotels and second homes would be of interest, as well as the effects of the two types of construction on the development of ecotourism, rural tourism and the preservation of the environment. Also, studies derived from the main limitations of the developed model could emerge, such as the assumption of risk-neutral agents and their rationality. This theoretical model could serve as a framework for empirical studies supported by data that in turn confirm its validity. Additionally, it would be interesting to study, from a macroeconomic perspective, the impact of the agents’ decisions on second homes or hotels built prices and rent. Finally, it would be interesting to extend this model for several periods, constituting a dynamic model or incorporating complex systems into it.
Note
Property which home owners use as an alternative destination away from their primary homes, mostly used for leisure purposes or/and tourist accommodation rental purposes. The dwellings can be classified into the following categories: nonmobile, purpose-built or convert, semimobile and mobile (Alonsopérez et al., 2022).
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Further reading
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Gursoy, D., Chen, J.S. and Chi, G.C. (2014), “Theoretical examination of destination loyalty formation”, International Journal of Contemporary Hospitality Management, Vol. 26 No. 5, pp. 809-827.
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