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The Grassroots Battle: Wal-Mart Supercenter Rosemead

Stephen J.J. McGuire, Christine Chueh, Tia Mao, Isela Mercado

Publication date: 1 May 2012

Citation

McGuire, S.J.J., Chueh, C., Mao, T. and Mercado, I. (2012), "The Grassroots Battle: Wal-Mart Supercenter Rosemead", , Vol. 8 No. 2, pp. 22-52. https://doi.org/10.1108/TCJ-08-2012-B003

Publisher

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Emerald Group Publishing Limited

Copyright © 2012, Emerald Group Publishing Limited

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