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Towards improved firm performance: The role of corporate and strategic entrepreneurship

Strategic Direction

ISSN: 0258-0543

Article publication date: 15 February 2021

Issue publication date: 5 March 2021

250

Abstract

Purpose

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

Conventional corporate management techniques are becoming less effective in today’s uncertain business climate. Organizations can alternatively use corporate entrepreneurship and strategic entrepreneurship to optimize deployment of key resources and capabilities as a means of improving performance.

Originality/value

The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Keywords

Citation

(2021), "Towards improved firm performance: The role of corporate and strategic entrepreneurship", Strategic Direction, Vol. 37 No. 3, pp. 29-31. https://doi.org/10.1108/SD-12-2020-0220

Publisher

:

Emerald Publishing Limited

Copyright © 2021, Emerald Publishing Limited

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