Innovation and the SME: Identifying optimal implementation strategies
ISSN: 0258-0543
Article publication date: 21 February 2020
Issue publication date: 2 March 2020
Abstract
Purpose
Reviews the latest management developments across the globe and pinpoints practical implications from cutting-edge research and case studies.
Design/methodology/approach
This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.
Findings
Is innovation dead? Of course, in one sense it is very much alive, as firms around the world plough billions of dollars into research and design (R&D) programs, skunkworks and AGILE teams to develop ideas and innovate new products. They wouldn’t spend all that time and effort if there was nothing left to innovate, would they? Well no, but as we start the year 2020 one cannot help thinking that some of the spark and fizz has gone out of product launches. Rather than seeing things that are genuinely new and exciting, we see things have been developed and evolved, but are not representing a huge game change or paradigm shift in the way we carry on our everyday lives.
Originality/value
The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.
Keywords
Citation
(2020), "Innovation and the SME: Identifying optimal implementation strategies", Strategic Direction, Vol. 36 No. 3, pp. 25-27. https://doi.org/10.1108/SD-12-2019-0231
Publisher
:Emerald Publishing Limited
Copyright © 2020, Emerald Publishing Limited