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Online futures: Looking at the impact of e-commerce on SMEs in Ghana

Strategic Direction

ISSN: 0258-0543

Article publication date: 4 November 2024

Issue publication date: 19 November 2024

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Abstract

Purpose

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

Ghana’s SMEs are integral to its economic success, and they are now starting to utilize the growing internet connectivity of the country to boost economic performance and gain competitive advantage.

Originality/value

The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Keywords

Citation

(2024), "Online futures: Looking at the impact of e-commerce on SMEs in Ghana", Strategic Direction, Vol. 40 No. 10, pp. 23-24. https://doi.org/10.1108/SD-09-2024-0176

Publisher

:

Emerald Publishing Limited

Copyright © 2024, Emerald Publishing Limited

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