Cross-Border M&A is followed by cross-border investor relations

Abstract

Purpose

This paper aims to highlight the growing role of strategic communication in cross-border M&A in helping companies meet market expectations and investor confidence.

Design/methodology/approach

Viewpoint.

Findings

When all of the elements about a corporation that can possibly be compiled and projected and understood by the financial community, then that company can expect to compete successfully in the capital markets.

Originality/value

Communicating the value of R&D programs and their short/term goals has not been extensively covered for the biotechnology sector.

Citation

Amir-Aslani, A., Lê, P. and Chanel, M.A. (2016), "Cross-Border M&A is followed by cross-border investor relations", Strategic Direction, Vol. 32 No. 9, pp. 4-6. https://doi.org/10.1108/SD-05-2016-0066