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Quantifying AEC professionals' cross-work culture productivity: comparison between Malaysian and UK projects during industrialized building project

Maszura Abdul Ghafar (Faculty of Design and Architecture, Universiti Putra Malaysia, Serdang, Malaysia)
Rahinah Ibrahim (Faculty of Design and Architecture, Universiti Putra Malaysia, Serdang, Malaysia)

Smart and Sustainable Built Environment

ISSN: 2046-6099

Article publication date: 13 July 2023

87

Abstract

Purpose

This paper discussed quantifying architect, engineer and contractor (AEC) professionals' cross-work culture productivity by comparing between Malaysian and United Kingdom (UK) projects during industrialized building project delivery. This study addressed the second part of a mixed method research design study.

Design/methodology/approach

This study hypothesized that with understanding of cultural work knowledge between professionals during design phase coupled with competent technological support, productivity can be improved. It utilized Cognitive Organizational Theory (COT) protocols to test conceptual models in SimVision®. Organizational structure, project intensity, and statistical validations parameters were performed to obtain the reliability and generalization of the result.

Findings

This study found that with Building Information Modeling (BIM) technology intervention, the handling of exception, coordination and decision-making time could be improved, resulting in better project performances. The result also indicated that in choosing organizational fit, national culture factor needed to be considered; otherwise, organizational change would be unacceptable. By changing the operational process from intensive to reciprocal task intensity with BIM technology intervention, the effect on productivity would be similar to changing hierarchical organizational structure to flatter organizational structure.

Research limitations/implications

Project discrepancies issues are limitedly discussed due to companies' confidentiality. The paper only focuses on understanding the effects of human factors during the integrated project delivery phase.

Practical implications

The findings could support developing countries' professionals to collaborate effectively with developed countries' professionals.

Originality/value

The development of the project's cultural knowledge experimentations will provide guidance to teams involved in international projects from developed and developing countries in pursuing joint ventures in project deliveries in either country successfully.

Keywords

Acknowledgements

This paper is a part of a study by the first author, sponsored by the Ministry of Higher Education of Malaysia in affiliation with Universiti Putra Malaysia and in collaboration with Plymouth University, UK. The paper acknowledges the contribution by Mr. Chin Chew Fan, Mr. Heng Yeow Hee and Mr. Simon Burgess during data collection at their respective offices.

Citation

Abdul Ghafar, M. and Ibrahim, R. (2023), "Quantifying AEC professionals' cross-work culture productivity: comparison between Malaysian and UK projects during industrialized building project", Smart and Sustainable Built Environment, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/SASBE-03-2023-0059

Publisher

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Emerald Publishing Limited

Copyright © 2023, Emerald Publishing Limited

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