Developing a holistic sensory evaluation three-part method for textiles and apparel: a practical application for novel materials and products
Research Journal of Textile and Apparel
ISSN: 1560-6074
Article publication date: 9 May 2023
Issue publication date: 29 November 2024
Abstract
Purpose
This study aims to propose and demonstrate a practical application of a new three-part holistic sensory evaluation (HSE) method for textiles and apparel based on the senses of sight, touch, hearing and smell. HSE method development was carefully documented, described and successfully applied to evaluate sensory characteristics and consumer perceptions and acceptance of bacterial cellulose (BC), a novel sustainable material for apparel.
Design/methodology/approach
In Part One of the HSE method, research participants described the material in their own words based on the senses of sight, touch, hearing and smell. In Part Two, they rated the intensities and their linking for 25 predetermined attributes describing BC. Part Three measured participants’ overall liking of BC and its perceived suitability for apparel and accessories.
Findings
Application of the HSE method resulted in an in-depth understanding of BC material. Areas for material improvements and positive characteristics were identified, providing direction for further development. Consumers found BC suitable for accessories and outer-layer garments but not for apparel.
Originality/value
Sensory evaluation of textiles and apparel has traditionally focused on the senses of touch and sight. The new HSE method allows evaluating the full range of sensory characteristics of materials/products and holistically assessing consumer perceptions. The method is especially useful for novel materials and wearable technology. BC has gained increased interests as a novel sustainable material, yet consumer studies have been lacking. This study reports a comprehensive evaluation of BC material from consumer perspective.
Keywords
Citation
Ghalachyan, A., Karpova, E. and Frattali, A. (2024), "Developing a holistic sensory evaluation three-part method for textiles and apparel: a practical application for novel materials and products", Research Journal of Textile and Apparel, Vol. 28 No. 4, pp. 948-964. https://doi.org/10.1108/RJTA-11-2022-0138
Publisher
:Emerald Publishing Limited
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