The ‘Made in Germany’ Champion Brands
Keywords
Citation
David Bishop (2014), "The ‘Made in Germany’ Champion Brands", Journal of Product & Brand Management, Vol. 23 No. 7, pp. 584-585. https://doi.org/10.1108/JPBM-02-2014-0502
Publisher
:Emerald Group Publishing Limited
Copyright © 2014, Emerald Group Publishing Limited