A. Fuat Firat: a personal history
Journal of Historical Research in Marketing
ISSN: 1755-750X
Article publication date: 22 May 2019
Issue publication date: 30 September 2019
Abstract
Purpose
This paper aims to explore the personal and academic growth of A. Fuat Firat as one example of his academic life.
Originality/value
This is a more personal history, in addition to the 2014 academic history of A. Fuat Firat
Keywords
Citation
Firat, A.F. (2019), "A. Fuat Firat: a personal history", Journal of Historical Research in Marketing, Vol. 11 No. 4, pp. 391-406. https://doi.org/10.1108/JHRM-01-2019-0003
Publisher
:Emerald Publishing Limited
Copyright © 2019, Emerald Publishing Limited