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Navigating towards hyperautomation and the empowerment of human capital in family businesses: a perspective article

Andrew Birkbeck (Chester Business School, University of Chester, Chester, UK)
Lisa Rowe (Chester Business School, University of Chester, Chester, UK)

Journal of Family Business Management

ISSN: 2043-6238

Article publication date: 13 October 2023

Issue publication date: 6 August 2024

398

Abstract

Purpose

This paper aims to explore the past and future impacts of automation on family businesses, with a focus on the opportunities for human capital empowerment.

Design/methodology/approach

This paper draws upon a contemporary literature search to examine a range of scholarly and practitioner perspectives of the challenges and benefits of automation, exploring the evolvement towards hyperautomation and the empowerment of human capital in family businesses.

Findings

Automation, transforming to hyperautomation, general purpose artificial intelligence (AI) and beyond has the possibility of radically improving productivity. Fear of job obsolescence has been present since the birth of modern automation, and whilst some jobs are at risk of redundancy, a net gain towards higher-skilled labour is already evident. Family business leaders must be prepared to react appropriately to the accelerating war for talent by implementing a strategy for human capital empowerment.

Originality/value

This unique paper synthesises developments in automation and proposes a future perspective centred upon the empowerment of human capital in family businesses.

Keywords

Citation

Birkbeck, A. and Rowe, L. (2024), "Navigating towards hyperautomation and the empowerment of human capital in family businesses: a perspective article", Journal of Family Business Management, Vol. 14 No. 4, pp. 727-734. https://doi.org/10.1108/JFBM-09-2023-0157

Publisher

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Emerald Publishing Limited

Copyright © 2023, Emerald Publishing Limited

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