rethinking cultural control in global corporations: from personal socialization to cultural hybridizations

Abstract

This paper claims that global corporations should rethink the concept of cultural control, which relies on an implicit culture, corporate culture, for the control of local managersș thoughts and behavior. Instead, based on hybridizations of corporate and local management cultures created through personal socialization conducted by Swedish and American corporations in local offices in Thailand and Mexico, the paper offers a perspective for cultural control that views and understands cultures in terms of change and hybridizations.

Citation

Shimoni, B. (2011), "rethinking cultural control in global corporations: from personal socialization to cultural hybridizations", International Journal of Organization Theory & Behavior, Vol. 14 No. 3, pp. 404-431. https://doi.org/10.1108/IJOTB-14-03-2011-B005