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An empirical examination of AIS success at the organizational level in the era of COVID-19 pandemic

Hamood Mohammed Al-Hattami (Department of Accounting, Faculty of Commerce and Economic, Hodeidah University, Hodeidah, Yemen)
Nabil Ahmed Mareai Senan (Department of Accounting, College of Business Administration, Prince Sattam bin Abdulaziz University, Al Kharj, Saudi Arabia)
Mohammed A. Al-Hakimi (Department of Marketing and Production, Thamar University, Dhamar, Yemen)
Syed Azharuddin (Department of Commerce, Dr Babasaheb Ambedkar Marathwada University, Aurangabad, India)

Global Knowledge, Memory and Communication

ISSN: 2514-9342

Article publication date: 18 August 2022

Issue publication date: 13 February 2024

244

Abstract

Purpose

This study aims to empirically examine accounting information system (AIS) success at the organizational level during COVID-19 era.

Design/methodology/approach

Based on the information system success model, this paper developed its model and proposed a total of nine hypotheses. This paper gathered the required data via a questionnaire from Yemeni small and medium enterprises (SMEs) owners and managers. To test the proposed research model paths, SmartPLS software, which is known as partial least squares structural equation modeling, was used.

Findings

The results showed that the quality dimensions (information quality and system quality) positively affected the use of AIS and satisfaction; user satisfaction positively affected the use of AIS. Management support positively affected the AIS users' usage and satisfaction. Finally, the use dimensions (user satisfaction and usage) positively impacted the net benefits in terms of gaining a competitive advantage, productivity enhancement and saving time and cost. In all, this research has succeeded in providing support for DeLone and McLean's IS success model at the organizational level during the COVID-19 era.

Practical implications

AIS is becoming increasingly important for SMEs in low-income countries like Yemen, particularly in the present pandemic conditions (COVID-19 era). By using AIS, users can access the enterprise's data and conduct transactions without being limited by distance. Indeed, AIS proved its ability in enhancing the net benefits at the organizational level in the COVID-19 era in terms of gaining a competitive advantage, productivity enhancement and saving time and cost. However, AIS can only be considered useful to the enterprise if it is effective/successful.

Originality/value

This study is one of the first to have assessed the impact of AIS success at the organizational level in the era of COVID-19 pandemic, the context of Yemeni SMEs.

Keywords

Citation

Al-Hattami, H.M., Senan, N.A.M., Al-Hakimi, M.A. and Azharuddin, S. (2024), "An empirical examination of AIS success at the organizational level in the era of COVID-19 pandemic", Global Knowledge, Memory and Communication, Vol. 73 No. 3, pp. 312-330. https://doi.org/10.1108/GKMC-04-2022-0094

Publisher

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Emerald Publishing Limited

Copyright © 2022, Emerald Publishing Limited

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