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Meshing business and people strategies I: resource‐based strategy

The Antidote

ISSN: 1363-8483

Article publication date: 1 December 1998

18804

Abstract

Postulates that failure to reach beyond competitive positioning has meant that most attempts to make people management more strategic have hit a shortfall. States strategic people management ends up being merely operational — something to be mopped up after the big decisions about mission and markets have already been taken. Concludes that resource strategy is not going to take people by storm as many firms are set on maintaining a balance between short‐term cost containment and long‐term investment in human capital.

Keywords

Citation

Gould, B. (1998), "Meshing business and people strategies I: resource‐based strategy", The Antidote, Vol. 3 No. 8, pp. 15-15. https://doi.org/10.1108/EUM0000000006603

Publisher

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MCB UP Ltd

Copyright © 1998, MCB UP Limited

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