International Journal of Physical Distribution and Logistics Management

Abstract

The importance of logistics in the new product development process is examined under the aegis of Logistics Early Involvement (LEI) and the basics of good management are presented in the light of their relevance to logistics executives.

Citation

Stock, J. (1990), "International Journal of Physical Distribution and Logistics Management", Marketing Intelligence & Planning, Vol. 8 No. 5, pp. 17-18. https://doi.org/10.1108/EUM0000000001081