Hybrid entrepreneurship: the importance of passion

Abstract

Purpose

The purpose of this paper is to investigate the motives behind individuals’ choice to have parallel business-employment careers (hybrid entrepreneurship) with a particular focus on passion (i.e. to work with something one is passionate about) as the main motive.

Design/methodology/approach

A survey was administered to 262 Swedish hybrid entrepreneurs. Hypotheses proposed associations of the individual's age at business start-up and weekly hours spent on the business with passion as the main motive for the hybrid form. Logistic regression was used to test the hypotheses.

Findings

The results indicated that first, the ability to work with something one is passionate about is the top motive for combining employment with a side business; second, passion is more likely to be the main motive behind the hybrid form among individuals who are older at business start-up; third, passion is less likely to be the main motive behind the hybrid form among individuals who spend more time on the business.

Research limitations/implications

The study focusses on passion as motive for hybrid entrepreneurship, and in doing so, it does not test the extent to which hybrid entrepreneurs experience passion.

Practical implications

The results support the popular notion that passion drives people to have parallel business-employment careers. Findings indicating that passion as a motive is more common among those who are older at start-up and less common among those who spend more time on the business suggest the importance of acknowledging hybrid entrepreneurs’ various profiles when approaching them in research and practice.

Originality/value

This is the first study on motives behind hybrid entrepreneurship.

Citation

Thorgren, S., Nordström, C. and Wincent, J. (2014), "Hybrid entrepreneurship: the importance of passion", Baltic Journal of Management, Vol. 9 No. 3, pp. 314-329. https://doi.org/10.1108/BJM-11-2013-0175