To read this content please select one of the options below:

Introduction

Martin Einhorn ¹

Michael Löffler ²

Emanuel de Bellis ³

Andreas Herrmann ⁴

Pia Burghartz ⁵

The Machine Age of Customer Insight

ISBN: 978-1-83909-697-6, eISBN: 978-1-83909-694-5

Publication date: 15 March 2021

Citation

Einhorn, M., Löffler, M., de Bellis, E., Herrmann, A. and Burghartz, P. (2021), "Introduction", Einhorn, M., Löffler, M., de Bellis, E., Herrmann, A. and Burghartz, P. (Ed.) The Machine Age of Customer Insight, Emerald Publishing Limited, Leeds, pp. 1-2. https://doi.org/10.1108/978-1-83909-694-520211005

Publisher

:

Emerald Publishing Limited

Copyright © 2021 Emerald Publishing Limited