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Adoption Theory in Practice

David C. Roach (Dalhousie University, Canada)

The Innovation Approach: Overcoming the Limitations of Design Thinking and the Lean Startup

ISBN: 978-1-83797-800-7, eISBN: 978-1-83797-799-4

Publication date: 4 December 2024

Citation

Roach, D.C. (2024), "Adoption Theory in Practice", The Innovation Approach: Overcoming the Limitations of Design Thinking and the Lean Startup, Emerald Publishing Limited, Leeds, pp. 133-147. https://doi.org/10.1108/978-1-83797-799-420241009

Publisher

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Emerald Publishing Limited

Copyright © 2025 David C. Roach