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The Importance of Identifying the Value Clients Want

Crispin Manners (Onva Consulting, UK)

How to Sell Value – Demystified

ISBN: 978-1-83797-125-1, eISBN: 978-1-83797-122-0

Publication date: 19 October 2023

Citation

Manners, C. (2023), "The Importance of Identifying the Value Clients Want", How to Sell Value – Demystified (PRCA Professional), Emerald Publishing Limited, Leeds, pp. 19-26. https://doi.org/10.1108/978-1-83797-122-020231003

Publisher

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Emerald Publishing Limited

Copyright © 2023 Crispin Manners. Published under exclusive licence by Emerald Publishing Limited