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Sustainable Tourism Development Through Artificial Intelligence

a Universiti Sains Malaysia, Malaysia
b University of Anbar, Iraq

The Role of Artificial Intelligence in Regenerative Tourism and Green Destinations

ISBN: 978-1-83753-747-1, eISBN: 978-1-83753-746-4

Publication date: 9 July 2024

Abstract

Artificial intelligence (AI) supports increased efficiency in different sectors. AI is among various sectors' most innovative and measurable solutions. AI has revolutionized new ideas in our daily lives, such as the Internet of things, the Internet of people and the sharing economy. Like other sectors, the tourism sector is one of the sectors affected by AI, where different intelligent systems are used in travel agencies and transport companies. In addition, technological breakthroughs are expected to increase in the tourism sector, leading to a rearrangement of the technological revolution in the tourism sector. We hope that the process of technological progress in the field of tourism is constantly advancing and cannot be stopped. Accordingly, we came to the following question: How can adaptation be made to the progress brought by AI to the tourism sector? The continuous technological advancement in the tourism sector is expected to lead to the end of human civilization, especially since technological machines have become more intelligent than humans.

Keywords

Citation

Salameh Alkhazaleh, S.J., Ali Daradkah, L.J., Mohammad Aldegis, A., Saad Almashaqbeh, I.B. and Sadaa, A.M. (2024), "Sustainable Tourism Development Through Artificial Intelligence", Alnoor, A., Bayram, G.E., XinYing, C. and Shah, S.H.A. (Ed.) The Role of Artificial Intelligence in Regenerative Tourism and Green Destinations (New Perspectives in Tourism and Hospitality Management), Emerald Publishing Limited, Leeds, pp. 261-272. https://doi.org/10.1108/978-1-83753-746-420241017

Publisher

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Emerald Publishing Limited

Copyright © 2024 Salameh Jamil Salameh Alkhazaleh, Laith Jabur Ali Daradkah, Ahmad Mohammad Aldegis, Ibrahim Barjes Saad Almashaqbeh and Abdullah Mohammed Sadaa. Published under exclusive licence by Emerald Publishing Limited