Index
The Digital Transformation of the Fitness Sector: A Global Perspective
ISBN: 978-1-80117-861-7, eISBN: 978-1-80117-860-0
Publication date: 20 July 2022
This content is currently only available as a PDF
Citation
(2022), "Index", García-Fernández, J., Valcarce-Torrente, M., Mohammadi, S. and Gálvez-Ruiz, P. (Ed.) The Digital Transformation of the Fitness Sector: A Global Perspective, Emerald Publishing Limited, Leeds, pp. 181-191. https://doi.org/10.1108/978-1-80117-860-020221022
Publisher
:Emerald Publishing Limited
Copyright © 2022 Emerald Publishing Limited
INDEX
Access control technology
, 154
Advance Fit
, 103
Agency for Management, Research and Innovation in Sports Services (AGIISD)
, 19
Amidio
, 103
Ancillary services
, 68
App BeOne
, 20
App to Fit (gym management software)
, 103
Apple Pay app
, 70
Apple Watch
, 10, 25, 70
‘Apple Watch Connected’ programme
, 70
Apple-grade technology
, 8
Applications (apps)
, 23
Argentina, digital transformation in
Covid-19 pandemic
, 87
despair or conviction
, 88–89
featured cases
, 90–91
management and marketing technologies
, 89–90
Megatlon Play case study
, 91–92
overcoming prejudices
, 88
social networks in Argentina
, 90
statements
, 90
Artificial intelligence (AI)
, 69, 119, 127
AI-driven customer chatbot
, 105
AI-enabled connected fitness devices
, 105
Artificial turf
, 67
Associação Brasileira de Academias (ACAD) (see Brazilian Association of Gyms)
AtHome Workout
, 116
Augmented reality (AR)
, 69, 119, 151
Australia
case study
, 115–116
digital transformation and innovation in customer management
, 114–115
digital transformation and innovation in fitness centre management
, 111–113
digital transformation and innovation in services and training
, 113–114
fitness industry in
, 111
Australian Sports Commission (ASC)
, 111
Basecamp Fitness
, 70
BeatFit for Gym
, 125
BeOne Fitness & Sport
, 20–22
Bestcycling and Preva (Precor) software
, 21
BH Fitness
, 17
BHOUT Boxing Club
, 27–28
Big data
, 70, 127, 151
Big data analytics
, 143
Blog
, 146
‘Body Master’ (chain brands)
, 136
Body monitoring capacities
, 154
Bodystreet
, 10
Boutique fitness centres
, 135–136
Brand and product
, 12
Brazilian Association of Gyms
, 82
Brazilian Council of Physical Education
, 81
Brazilian fitness industry
applications
, 86
case study
, 85–86
digital transformation and innovation in customer management
, 84–85
digital transformation and innovation in fitness centre management
, 82–83
digital transformation and innovation in services and training
, 83–84
Business intelligence (BI)
, 68, 78
Business models
24/7
, 59, 61
digital
, 82
Business R&D
, 58
Cashless and contactless payment
, 108
CEAFI Gym
, 91
Cenesp Network
, 81
Center for Physical Activity Studies
, 91
Chatbots
, 138
China fitness sector, digital transformation in
, 127–130
Citizen Assistance and Relief in Emergency Situation Fund
, 106
Closed-circuit television surveillance cameras (CCTV surveillance cameras)
, 154
Cloud computing
, 127
Cloud-based SaaS
, 68
Club concept
, 63
Club management
, 68
digitisation of
, 121
Club Master
, 103
Clubware
, 115
Co-creation, value
, 69
Colour in BHOUT Boxing Club
, 28
Compound Annual Growth Rate (CAGR)
, 7
Consumer behaviour
, 23
Consumer segmentation
, 62
Contact less Check-in Works
, 108
Contact-less appointment booking
, 108
Content management
, 78
CoolBrands
, 12
COVID-19 pandemic impact on fitness sector
, 151
in Argentina
, 87
in Australia
, 113
in Brazil
, 84
in China
, 129
in Greece
, 31, 35
in Iran
, 160
in Japan
, 120
in Kenya
, 151–152
in Mexico
, 74–75
in Portugal
, 23, 25
in Saudi Arabia
, 135
in Turkey
, 40–42
in UK
, 7
Cross-cutting promotion
, 138
Cross-platform instant messaging
, 59
Crunch Fitness
, 70–71
Crunch mobile app
, 71
Custom-made gym management systems
, 155
Customer experience
, 39
Customer management
in Australia
, 114–115
in Brazil
, 84–85
digital member journey
, 11
in Egypt
, 146–147
in Greece
, 34–35
growth of digital intermediaries
, 12
in India
, 105–106
in Iran
, 161–162
in Italy
, 53–54
in Japan
, 122
in Kenya
, 155
in Lithuanian
, 60–63
in Mexico
, 76–77
in Portugal
, 26–27
in Saudi Arabia
, 138
in Spain
, 18–19
in Turkey
, 46, 47
in UK
, 11
in United States
, 69–70
Customer relationship management (CRM)
, 78, 85, 114, 120, 136
Customer support
, 68
Cyber space
, 119
Cyber-physical systems
, 159
DataHub project
, 9
Debit-success
, 114
Demographics
, 137
Digital Agency
, 119
Digital business model
, 82
Digital distribution
, 13
‘Digital divide’
, 7
Digital Economy and Society Index (DESI)
, 57
Digital fitness platforms
, 31
Digital Gym in the Post-Covid-19 Era
, 32
Digital health
, 120
Digital marketing
, 2, 29, 35, 89, 105, 113, 129, 138, 161–162
Digital media
, 89–90
Digital online platforms
, 157
Digital representation
, 143
Digital revolution
, 135
Digital skills
, 57–58
Digital technology
, 39–40, 111, 119, 127–128, 159
Digital transformation (DT)
, 7–8, 39, 119–120, 135, 143, 159
case study for DX and innovation of health and fitness club in Japan
, 122–125
in fitness sector of China
, 127–130
global vision of
, 2
in health and fitness club management in Japan
, 120–121
in Portugal fitness centre management
, 24–25
in fitness sector
, 2–3
Digital transformation in customer management
in Australia
, 114–115
in Egypt
, 146–147
in Greece
, 34–35
in India
, 105–106
in Iran
, 161–162
in Italy
, 53–54
in Japan
, 122
in Kenya
, 155
in Lithuanian
, 60–63
in Mexico
, 76–77
in Portugal
, 26–27
in Saudi Arabia
, 138
in Turkey
, 46
in UK
, 11–12
digitalisation in fitness sector
, 1
Digital transformation in fitness centre management
in Australia
, 111–113
in Egypt
, 144–145
in Greece
, 32–33
in India
, 103–104
in Italy
, 50–52
in Kenya
, 152–154
in Lithuanian
, 58–59
in Mexico
, 74–75
in Saudi Arabia
, 136–137
in Spain
, 16–17
in Turkey
, 44–45
in UK
, 9
in Iran
, 160
Digital transformation in service and training
centres of fitness clubs in Iran
, 161
in Australia
, 113–114
in Egypt
, 145
in Greece
, 33–34
in India
, 104–105
in Italy
, 52–53
in Japan
, 121–122
in Kenya
, 154
in Lithuanian
, 59–60
in Mexico
, 75–76
in Saudi Arabia
, 137–138
in Spain
, 17–18
in Turkey
, 45–46
in UK
, 9–11
Digitalisation
, 39, 58–59, 111
in fitness sector
, 1
and innovation awareness level in fitness centres in Turkey
, 41–44
Digitally enabled UK Fitness sector
defining digital transformation
, 7–8
digital transformation and innovation in customer management
, 11–12
digital transformation and innovation in fitness centre management
, 9
digital transformation and innovation in services and training
, 9–11
doing different things
, 8–9
Gymbox, UK
, 12–13
UK National Digital Strategy
, 7
Digitisation
, 67, 127, 143, 154
of club management
, 121
Direct debit subscription-based services
, 114
Dream1
, 98
DX (see Digital transformation (DT))
e-customer relationship management (eCRM)
, 102
e-Government Index
, 58
E-sports
, 31
Easy Gym Software
, 103
Egym
, 17
EGYM
, 9, 10
Egypt, fitness digital transformation in
applications
, 148–149
case study
, 147–148
digital transformation and innovation in customer management
, 146–147
digital transformation and innovation in fitness centre management
, 144–145
digital transformation and innovation in services and training
, 145
sports institutions
, 143–144
Electrical muscle stimulation (EMS)
, 10
‘End-to-end’ software platforms
, 115
Enterprise resource management (ERM)
, 137
Enterprise resource planning (ERP)
, 78
Entrepreneur Magazine
, 77
European Union (EU)
, 7
Exercise participation
, 31
F45 model
, 115–116
Face-to-face training
, 10
Facebook
, 31, 36, 54, 74, 105, 152, 155
Fantasy sport
, 101
Fifth Generation Mobile Communications (5G)
, 58
Fit Club Center
, 162–164
Fitbe App
, 17
Fitbit
, 10, 103
Fitbit Activity Trackers
, 25
Fitclass. tv platform
, 91
Fitcode
, 103
Fitness applications
, 23
Fitness centre management
in Australia
, 111–113
in Brazil
, 82–83
in Egypt
, 144–145
in Greece
, 32–33
in India
, 103–104
in Iran
, 160
in Italy
, 50–52
in Kenya
, 152–154
in Lithuanian
, 58–59
in Mexico
, 74–75
in Saudi Arabia
, 136–137
software
, 47
in Spain
, 16–17
in Turkey
, 44–45
in UK
, 9
in United States
, 68–69
Fitness centres
, 23
chains
, 135
Fitness club apps
, 10, 61
Fitness consumer
, 107, 117
Fitness facilities
, 9, 25, 68, 154–155
Fitness First
, 114
Fitness Force
, 103
Fitness industry in Turkey
, 40
Fitness market
, 81
Fitness Mobility
, 103
Fitness sector
, 1
digital transformation in
, 2–3
digitalisation in fitness sector
, 1
Fitness technology
, 9, 23, 103, 105
‘Fitness Time’
, 136
Fitness trackers
, 153
FITTR network
, 106
Foreign direct investment (FDI)
, 135
FÜRDI (women-only health and fitness studio)
, 121
Gaming in BHOUT Boxing Club
, 28
Gen-Z
, 100
Give away competitions
, 36
Global marketplace
, 159, 161
Going Green initiatives
, 68
Gold’s Gym case study
, 147–148
Google Ads campaign
, 36, 105
Google Meet
, 152, 157
Google Pay
, 59
GPS tracking devices
, 153
Greece
applications
, 36–37
case study
, 35–36
COVID-19 impact on fitness sector
, 32
digital transformation and innovation in customer management
, 34–35
digital transformation and innovation in fitness centre management
, 32–33
digital transformation and innovation in services and training
, 33–34
‘GYM DX’ service
, 122
Gym ERP
, 103
Gym management
in Argentina
, 89–90
software
, 103
Gym Master
, 103
Gym Masters Management System (GMMS)
, 156
Gym Vale
, 103
Gymbox, UK
, 12
brand and product
, 12
coronavirus pandemic
, 12
digital distribution
, 13
growth and future
, 13
Gymeshiya
, 103
Gyminabox. gr
, 36
GymMaster
, 115
Gympass service
, 82
Gympik (Indian-origin fitness chain)
, 106–108
Hawk-Eye technology
, 67
Health and fitness club in Japan
case study for DX and innovation of
, 122
digital transformation and innovation in health and fitness club management
, 120–121
holding online live lessons using ‘Zoom’
, 122, 125
providing ‘online fitness programmes’ using ‘apps’
, 125
providing ‘programmes’ using ‘apps’
, 125
providing exercise/workout through app
, 124
providing online lessons
, 123
Health and Productivity Management (H & PM)
, 126
Health clubs
, 23
memberships in United States
, 68
Health protocols
, 137
Health-oriented fitness programmes
, 104–105
Heating, ventilation and air conditioning (HVAC)
, 130
Heliopolis Sports Club
, 147–148
Hockey India League
, 98
Hotels and country clubs fitness centres
, 136
Image
, 153, 156
Immersive simulators
, 18
InBody
, 18
Independent fitness centres
, 135
Indian fitness industry
applications
, 108–109
case study
, 106–108
category preference of Indian fitness sector
, 102
digital transformation and innovation in customer management
, 105–106
digital transformation and innovation in fitness centre management
, 103–104
digital transformation and innovation in services and training
, 104–105
dominating sports in fantasy sports sector
, 101
growth of gamification industry in India
, 100
Indian Sports Ecosystem
, 99
Indian sports sector market
, 97–98
wearable fitness technology
, 103
Indian Patent Act (1970)
, 100
Indian Premier League (IPL)
, 98
Indian sports sector
, 97
Indian Super League (ISL)
, 98
Influencer marketing
, 155, 157
Information and Communication Technologies (ICT)
, 75, 120
Information Technology (IT)
, 120
Innline
, 41
Innovation
, 39, 98–99, 120
awareness level in fitness centres in Turkey
, 41–44
in health and fitness club management in Japan
, 120–121
in Portugal fitness centre management
, 24–25
toolkits
, 77
Innovation in customer management
in Australia
, 114–115
in Egypt
, 146–147
in Greece
, 34–35
in India
, 105–106
in Italy
, 53–54
in Japan
, 122
in Kenya
, 155
in Lithuanian
, 60–63
in Mexico
, 76–77
in Portugal
, 26–27
in Saudi Arabia
, 138
in Turkey
, 46
in UK
, 11–12
Innovation in fitness centre management
in Australia
, 111–113
in Egypt
, 144–145
in Greece
, 32–33
in India
, 103–104
in Italy
, 50–52
in Kenya
, 152–154
in Lithuanian
, 58–59
in Mexico
, 74–75
in Saudi Arabia
, 136–137
in Spain
, 16–17
in Turkey
, 44–45
in UK
, 9
Innovation in services and training
in Australia
, 113–114
in Egypt
, 145
in Greece
, 33–34
in India
, 104–105
in Italy
, 52–53
in Japan
, 121–122
in Kenya
, 154
in Lithuanian
, 59–60
in Mexico
, 75–76
in Saudi Arabia
, 137–138
in Turkey
, 45–46
in UK
, 9–11
Instagram
, 36, 54, 74, 105, 152, 155
Instant Messaging software (IM software)
, 138
Instructor-led training
, 10
Intelligent management
, 130
Intelligent shower control system
, 47
International Fitness Observatory (IFO)
, 49
International Health Racquet & Sportsclub Association (IHRSA)
, 15, 73–74
Internet
, 15
Internet of Things (IoT)
, 69
‘iPad’
, 121
Iranian fitness centres
applications
, 164
case study
, 162–164
DT in customer management
, 161–162
DT in fitness centres management
, 160
DT in service and training centres of fitness clubs
, 161
Italy, fitness sector in
applications
, 55–56
case study
, 54–55
digital transformation and innovation in customer management
, 53–54
digital transformation and innovation in fitness centre management
, 50–52
digital transformation and innovation in services and training
, 52–53
sports sector and fitness clubs
, 49
Japan, fitness sector in
case study for DX and innovation of health and fitness club in Japan
, 122–125
digital transformation and innovation in customer management
, 122
digital transformation and innovation in health and fitness club management
, 120–121
digital transformation and innovation in services and training
, 121–122
economic damage due to COVID-19 in
, 119
managerial applications
, 126
Jivine (gym management software)
, 103
Kenya, fitness sector in
applications
, 157
COVID-19 pandemic
, 151–152
digital transformation and innovation in customer management
, 155
digital transformation and innovation in fitness centre management
, 152–154
digital transformation and innovation in services and training
, 154
VMX Fitness Centre Nairobi
, 156
Keyword search
, 155
KOOH Sports
, 98
Leejam Sports Company
, 139–140
‘Lefit LIVE’
, 128
‘Lefit Training’
, 128
Les Cinq Gym
, 85–86
Les Mills
, 16, 18, 25–26, 70
Les Mills on demand service
, 25
Letsfit example
, 46
employee
, 46
marketing
, 48
service
, 48
technology
, 48
Life Fitness LF Connect
, 9
LifeFitness
, 17
Lights in BHOUT Boxing Club
, 28
Lithuanian fitness centres
applications
, 64
case study
, 63–64
digital transformation and innovation in customer management
, 60–63
digital transformation and innovation in fitness centre management
, 58–59
digital transformation and innovation in services and training
, 59–60
SPRINTER analysis
, 57
Lithuanian Industry Digitisation Roadmap
, 58
Live online fitness programmes
, 34
Live training
, 61
Low cost fitness centres
, 136
Loyalty
, 2, 17–18, 21–22, 26, 33, 54–55, 70, 74, 83–84, 103, 106, 139, 153, 155, 162–163
Management
, 31
Marketing
, 31
technologies in Argentina
, 89–90
Matrix
, 17
Meet platform
, 87
Megatlon Play case study
, 91–92
Member Planet
, 103
Member service
, 68
Membership tracking and billing software
, 136
Mercado Fitness
, 88
Messenger
, 59
Mexican Association of Gyms and Clubs (AMEGYC)
, 75
Mexico
applications
, 78
digital transformation and innovation in customer management
, 76–77
digital transformation and innovation in fitness centre management
, 74–75
digital transformation and innovation in services and training
, 75–76
fitness industry in
, 74
sports
, 73
Microsoft Teams
, 157
Mobile biometric technology
, 69
Mobile marketing
, 105
Moovfitness. gr
, 36
Motionsoft
, 68
#MovementForMovement campaign
, 106
Music in BHOUT Boxing Club
, 28
MyClub TV
, 18
myHut
, 26
Mymoov. gr
, 36
MyVitale
, 17
MyWellness
, 17
Myzone
, 25
NAFES
, 135, 141
National Health Strategy
, 58
National Progress Plan
, 58
O2O e-commerce model
, 128
Occupancy of lockers/clubs at a particular time
, 61
Okfit (gym management software)
, 103
On-demand video streaming service
, 23, 25–26, 71
Online fitness
class
, 87
programmes using ‘apps’
, 125
Online self-service
, 61
Online service provision
, 154
Online/virtual training
, 61
OnVirtualGym
, 26
Opt Fit Corp
, 122
Orange Theory
, 70
Paid live virtual sessions
, 34
Pandemic Covid-19
, 24
Payment types
, 59
Paypal
, 59
Peloton Interactive, Inc.
, 8–9
Perceived quality
, 23
Perceived value
, 23
Personal training (PT)
, 138
Personalisation of service
, 21
Physical activity
, 8–9, 15–16, 18, 20–22, 25, 27, 29, 46, 56, 74, 82, 91, 117, 144, 154
Physical club space
, 49
Physical education
, 81
Physical space
, 119
Pixformance
, 121
Point of Sale (POS)
, 137
Polar
, 25
Portugal fitness centres
applications
, 29
consumer behaviour
, 23
digital transformation and innovation in customer management
, 26–27
digital transformation and innovation in fitness centre management
, 24–25
digital transformation and innovation in services and training
, 25–26
impact of Pandemic Covid-19
, 24
Portuguese Boutique de Fitness
, 27–28
Power BI software
, 20, 21
Prama de Pavigym
, 18
Precor
, 17
Premier Badminton League (PBL)
, 98
Pro Kabaddi League
, 98
Process digitization
, 59
‘Programmes’ using ’apps
, 125
Promotion
, 31, 36–37, 84
apps with
, 15
cross-cutting
, 138
of food and sport health
, 163
health
, 126
management of
, 52
messages
, 155
operations
, 53
of physical activity
, 16
of services
, 62
through social media
, 34, 138
ProviSport software
, 20
Psychographics
, 137
Public–private partnership (PPP)
, 20
Pulse TRAKK
, 9
QR code
, 108
access control
, 77
function
, 25
for introductory program
, 61
scan by phone
, 128
Recycling
, 35
Regybox
, 26
‘Remote Coach’ app
, 10
Research Group on Management and Innovation in Sports Services, Leisure and Recreation (GISDOR)
, 19
Reservation management systems
, 120
Robotics
, 151
Running Virtual
, 81
Satisfaction
, 23, 24–28
customers
, 33, 56, 84, 140
objectives of
, 77
Saudi Arabia’s fitness industry
applications
, 140–141
case study
, 139–140
digital revolution
, 135
digital transformation and innovation in customer management
, 138
digital transformation and innovation in fitness centre management
, 136–137
digital transformation and innovation in services and training
, 137–138
Self-service exercise
, 128
Sensor technology
, 143
Service and training
in Australia
, 113–114
in Brazil
, 83–84
centres of fitness clubs in Iran
, 161
in Egypt
, 145
in Greece
, 33–34
in India
, 104–105
in Italy
, 52–53
in Japan
, 121–122
in Kenya
, 154
in Lithuanian
, 59–60
in Mexico
, 75–76
in Portugal
, 25–26
in Saudi Arabia
, 137–138
in Spain
, 17–18
in Turkey
, 45–46
in United States
, 69
SGA (Warehouse Management Software)
, 78
Short message services (SMSs)
, 153
Single sign-on (SSO)
, 71
Skype
, 152, 154, 157
Slack platform
, 59
Sleep monitors
, 153
Smart cabinet locks
, 47
Smart Fit
, 76
Smart towel control system
, 47
Smart turnstile
, 47
Smartphone
, 15, 121
Smartwatches
, 153
Social, Mobile, Analytics, Cloud Computing e Internet of Things (SMACIT)
, 83
Social CRMs
, 105–106
Social distancing
, 105
Social media
, 23, 31, 34, 74, 143, 146, 151, 152, 156
marketing
, 105
payment advertising
, 36
service
, 23
Social networks in Argentina
, 90
‘Society 5. 0’
, 119
Software as a Service (SaaS)
, 68
Somatosensory technology
, 127
SoulCycle
, 70
Spanish fitness industry
applications
, 21–22
case study
, 19–21
digital transformation and innovation in customer management
, 18–19
digital transformation and innovation in fitness centre management
, 16–17
digital transformation and innovation in services and training
, 17–18
Specialist fitness centres
, 136
Sport App
Sport case study
, 77–78
Gold’s Gym
, 147–148
HOLIDAY SPORTS CLUB
, 122, 125
Leejam Sports Company
, 139–140
Portuguese Boutique de Fitness
, 27–28
TOKYU SPORTS OASIS
, 125
VS-Fitness/VS-Express 24/7
, 63–64
Sport clubs
, 135, 159, 160
Sport consumer
, 69
Sport management
, 31
Sport organisations
, 159
Sports
, 73
Sports businesses
, 97
Sports industry
, 39
Sports innovation
, 73
Sports technical staff
, 49
Sports365
, 98
SportzVillage
, 98
State Education Strategy
, 58
State-of-the-art payment processing system
, 68
SunPig APP
, 129
Super digitisation process, elements of
, 19
Supplementary business management software
, 137
Surveillance
, 154
Sustainable Society Index
, 58
Synq. fit
, 105
Tanita
, 18
Technogym
, 41
Technogym mywellness
, 9–10
Technological advancements
, 67
Technological developments
, 39
Technological innovations
, 126, 159
services
, 23
Technology
, 15, 18, 23
in Greek sports
, 31
technology-enabled training services
, 137
technology-enhanced fitness
, 40
Technology in Sport Project
, 111
Telegram
, 138
Telegram Bot
, 138
Tendenci
, 103
The Trip (immersive simulator)
, 18
Thessaloniki
, 36
Tik Tok
, 54, 105
Traditional body measurement methods
, 156
Traditional marketing methods
, 155
Training management software
, 17
Trainingym
, 17, 20, 26
Transformation of digitization
, 127
Traqade
, 107–108
Turkey
applications
, 48
case study
, 46
digital technologies in
, 39–40
digital transformation and innovation in customer management
, 46, 47
digital transformation and innovation in fitness centre management
, 44–45
digital transformation and innovation in services and training
, 45–46
digitalisation and innovation awareness level in fitness centres in
, 41–44
employee
, 46
Letsfit example
, 46
technology
, 48
24/7 business model
, 59, 61
Twitter
, 31, 54
Uber
, 111
United States, digital fitness industry in
case study
, 70–71
customer management
, 69–70
fitness centre management
, 68–69
health club memberships in United States
, 68
services and training
, 69
Viber
, 59
Video conferencing applications
, 154
Videos of customer testimonials
, 146
Vimeo platform
, 87
Virtual classes
, 25
Virtual Grand Prix Series
, 151–152
Virtual group classes
, 69
Virtual personal trainer software
, 45
Virtual reality (VR)
, 119, 127, 151
Virtual training
, 108
VMX Fitness Centre Nairobi
, 156
Voice over IP (VoIP)
, 59
VS-Fitness/VS-Express 24/7
, 63–64
Wearable devices
, 69
Wearable fitness technologies (WFT)
, 23, 25
Wearable technology
, 31, 143, 153, 161
Web conferencing tools
, 152
‘WEBGYM’
, 125
WhatsApp
, 59, 138
WhatsApp Business API
, 138
Wild Training
, 10
Xercise4Less low-cost gym business app
, 10
YDL Gym Management
, 103
YMCA Twin Cities
, 70
YouTube
, 34, 54, 87, 152
Zen Planner
, 115
Zenbership
, 103
Zoom
, 36, 87, 152, 154, 157
holding online live lessons using
, 122, 125
- Prelims
- Chapter 1: The Challenges of Digital Transformation in the Fitness Industry in the World
- Part I: The European Industry
- Chapter 2: The Digitally Enabled UK Fitness Sector
- Chapter 3: The Spanish Fitness Industry and the Digital Transformation
- Chapter 4: Digital Transformation and Innovation in Portugal Fitness Centres
- Chapter 5: To Become Digital or Not… The Case of Greece
- Chapter 6: Fitness and Digital Transformation in Turkey
- Chapter 7: Digital Transformation in the Fitness in Italy
- Chapter 8: Digital Fitness in Lithuanian Fitness Centres
- Part II: The North–South American Industry
- Chapter 9: The Digital Fitness Industry in the United States
- Chapter 10: The Digital Transformation in Mexico: The Case of the Fitness Industry
- Chapter 11: Digital Transformation Practices in the Brazilian Fitness Industry
- Chapter 12: Digitisation: Transformed or Disguised? The Digital Transformation in Argentina
- Part III: The Asia-Pacific Industry
- Chapter 13: The Indian Fitness Industry: Impact of Digitalisation
- Chapter 14: Digitalisation of the Fitness Industry in Australia: Disruption, Adoption and Opportunities
- Chapter 15: The Digital Transformation of Health and Fitness Clubs in Japan
- Chapter 16: The Digital Transformation in the Fitness Sector of China
- Part IV: The Africa and Middle East Industry
- Chapter 17: The Evolution of Digital Transformation in Saudi Arabia’s Fitness Industry
- Chapter 18: The Fitness Digital Transformation in Egypt
- Chapter 19: The Digital Transformation of the Fitness Sector in Kenya
- Chapter 20: Digital Transformation in Iranian Fitness Centres
- References
- Index