Focus Group Discussions
Methodological Issues in Management Research: Advances, Challenges, and the Way Ahead
ISBN: 978-1-78973-974-9, eISBN: 978-1-78973-973-2
Publication date: 11 November 2019
Abstract
In this paper on focus group discussion (FGD), the author reviews the origins of FGD during World War II to its current usages, epistemological positions underpinning FGDs that shape its design and implementation including composition and group size, competencies required for facilitators, recruitment of participants, recording and transcribing FGDs, technology-supported virtual group designs, and ethical considerations of data collection in a social setting.
Keywords
Citation
Balasubramaniam, V.C. (2019), "Focus Group Discussions", Subudhi, R.N. and Mishra, S. (Ed.) Methodological Issues in Management Research: Advances, Challenges, and the Way Ahead, Emerald Publishing Limited, Leeds, pp. 93-108. https://doi.org/10.1108/978-1-78973-973-220191007
Publisher
:Emerald Publishing Limited
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