Perpetix

Abstract

As deep as we’d like to think that journalism is already embedded in the Internet way of doing things, some destructive basic print-era practices are still present in news production. One of them is that news organizations are autarchic entities – they produce most of their content internally. As in the real economy, this inevitably leads to a huge waste of resources – exactly what news organizations cannot afford to do. And, as in the real economy, the answer is commerce. News organizations need to pool resources by creating a syndication network that will push each member to produce only content that cannot be produced by others or outsourced to others – while acquiring all the rest. This will lead to bigger revenues from selling content as well as production cost reductions that exceed the increased costs of buying content.

Citation

Lipson, N. (2019), "Perpetix", Einav, G. (Ed.) Digitized, Emerald Publishing Limited, Leeds, pp. 115-125. https://doi.org/10.1108/978-1-78973-619-920191007