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SheEO: How Reinventing the Ecosystem for Female Entrepreneurs Can Help Change the World

Go-to-Market Strategies for Women Entrepreneurs

ISBN: 978-1-78973-290-0, eISBN: 978-1-78973-289-4

Publication date: 6 September 2019

Abstract

SheEO, established in 2015, is a new ecosystem empowering female entrepreneurs with funding, advice, and support. Based on the philosophy of Radical Generosity, and in four countries with plans to go global in the next decade, SheEO Ventures are crowd-funded and crowd-selected by women and focus on social impact to improve lives and change the world. Early results demonstrate the model’s effectiveness, both financially and in terms of social impact, as well as its global potential.

Keywords

Acknowledgements

Acknowledgments

This chapter could not have been written without the input and support of fellow SheEO Activator Shelley Fisher, who co-created the overall storyline. Thanks as well to the SheEO team, small but mighty, particularly Jessy Wang, who provided valuable data and insights, and graphic designer Kristin Grimshaw. Finally, thanks to friend Pauline Couture for donating her professional editing skills.

Citation

Horowitz, B.S. and Saunders, V. (2019), "SheEO: How Reinventing the Ecosystem for Female Entrepreneurs Can Help Change the World", Crittenden, V.L. (Ed.) Go-to-Market Strategies for Women Entrepreneurs, Emerald Publishing Limited, Leeds, pp. 219-230. https://doi.org/10.1108/978-1-78973-289-420191027

Publisher

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Emerald Publishing Limited