Overcoming the Challenges of Strategy with the Mapping Method
Mapping a Winning Strategy: Developing and Executing a Successful Strategy in Turbulent Markets
ISBN: 978-1-78756-130-4, eISBN: 978-1-78756-129-8
Publication date: 15 August 2018
Citation
Baaij, M. and Reinmoeller, P. (2018), "Overcoming the Challenges of Strategy with the Mapping Method", Mapping a Winning Strategy: Developing and Executing a Successful Strategy in Turbulent Markets, Emerald Publishing Limited, Leeds, pp. 1-40. https://doi.org/10.1108/978-1-78756-129-820181007
Publisher
:Emerald Publishing Limited
Copyright © 2018 Emerald Publishing Limited