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Contemporary Corporate StrategiesBangkok Beer and Beverages: In Pursuit of Growth Case Study: Inchcape plc. Part 5

Krassimir Todorov (University of Finance, Business and Entrepreneurship (VUZF), Bulgaria)
Yusaf H. Akbar (Central European University, Hungary)

Strategic Management in Emerging Markets

ISBN: 978-1-78754-166-5, eISBN: 978-1-78743-355-7

Publication date: 10 December 2018

Acknowledgements

Acknowledgement

The authors are grateful to BB&B and its management team for their full cooperation.

Citation

Todorov, K. and Akbar, Y.H. (2018), "Contemporary Corporate StrategiesBangkok Beer and Beverages: In Pursuit of Growth Case Study: Inchcape plc. Part 5", Strategic Management in Emerging Markets, Emerald Publishing Limited, Leeds, pp. 225-281. https://doi.org/10.1108/978-1-78743-355-720181005

Publisher

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Emerald Publishing Limited

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