Behavioural analysis in Westland subsidiary

Abstract

Describes an innovative behavioural assessment technique devised by Exeter‐based Quality Values Publications. The methodology recognizes nine critical motivating factors which combine in any organizational culture: identification, internationalization, instrumentality, consensus, rationality, development, group dynamics, equity and equality. Describes application of the method at Normalair‐Garrett.

Citation

King, S. (1996), "Behavioural analysis in Westland subsidiary", Management Development Review, Vol. 9 No. 2, pp. 33-34. https://doi.org/10.1108/09622519610111772