Scandinavian Management and the Nordic School of Services‐Contributions to Service Management and Quality
International Journal of Service Industry Management
ISSN: 0956-4233
Article publication date: 1 December 1991
Abstract
The contribution of academic research into service management, service quality and the marketing of services in Scandinavia and Finland is reviewed and evaluated. The importance of the Scandinavian service‐oriented management approach is also discussed. An extensive bibliography is included.
Keywords
Citation
Grönroos, C. (1991), "Scandinavian Management and the Nordic School of Services‐Contributions to Service Management and Quality", International Journal of Service Industry Management, Vol. 2 No. 3, pp. 17-26. https://doi.org/10.1108/09564239110007247
Publisher
:MCB UP Ltd
Copyright © 1991, MCB UP Limited